One of the best ways to market your stuff more effectively is to simply ask your current users or clients, what do they want?  Some of the feedback you get might not be all that great, but a lot of it should at least give you an idea of what people would like to see – so you can market your stuff towards those peoples wants and needs.

Feedback Form

Figure out a way, possibly on a website, for people to give you feedback or reviews of your service.  You might give them a link back to their website, or some other reward for sending in a review too.  Keep your feedback form simple, and to the point. Most people don’t want to really spend time filling out the form, because they have other things to do.  You might even just keep it as one big empty text field to fill out – so they can give their name, their feedback and then hit the send button.

Customer Survey

Surveys are also another good way to get feedback on how your current products are doing, as well as a place to get information on things you could be offering, that  you might not yet.  For example, what if Nintendo put out a survey asking people if they would like to see a Wii 2 that had a built in hard drive.  Now if 90% of the people said they would like to see that, well – lets just say we all know what little Jimmy is getting next Christmas.

Ask for Feedback from Staff and/or Friends

If you have a staff of people working for you – they might be the easiest group of people to get feedback from, since they are right there with you every single day.  Just remember, that staff will often look at things a little differently than a client would – because they are looking to make their own lives easier.  If somebody says they think it would help business to give all staff three day weekends, take that feedback with a grain of salt.

When asking for feedback, always remember that it is your job to call the people to action.  Make sure you persuade them that they will be better of by sharing their opinions, and reward them – if you can.

We will be short on a podcast this week due to the 4th of July weekend madness that has passed us by, but between your cleanup of fireworks and dumping out the barbequed leftovers please take a minute to take this short 6 question survey about the Web Hosting Show. 

Any and all feedback is appreciated and you know I am all about making you all happy so if there is something you like, hate or would love to hear about let me know. 

Take the Web Hosting Show Podcast Survey!

If you have ever wanted to share your opinion to me about what I do this would be the time to do it.  Also happy post 4th of July to all of you and thanks in advance!