Customer Is Not Always Right?
So the customer is not always right? Damn, I have been in the hosting business for a few years now and I have been doing things backwards! The CEO of Homestead has stuck his foot in his mouth and now it seems like everybody and their grandmother are taking their shots at him.
Personally, after I actually read what he wrote (Maybe you should fire that customer?), I did not think it was all that bad. It has been blown out of proportion. Sure, I might not agree with his comments but he has the right to have them. Maybe you should take those customers that are a pain in the rear and kick them out the door. Wouldn’t it be better though to take that enemy and make him or her your friend?
I have seen my fair share of jerk customers working customer support over the years. I have never told them to “hit the bricks” or “don’t let the door hit you on the way out!” yet. Why? Your role as a service provider is to make the customer happy, it is just that simple. No matter if they are the nicest person in the world or the worst, you should be bending over backwards to make them happy.
Why? The most powerful weapon you have when it comes to getting more customers is word of mouth advertising. If you can not win that war, you will not have much of a future. If you provide any service to any group of people out there, you should always want to make them happy. So maybe the customer is not always right - but the customer should always be made happy.
