A Very Mashable Interview
I have been a big fan of Mashable since day one, and it continues to be a place I check into daily (as well as a regular RSS subscription too).
So when the chance came up to talk one on one with Adam Ostrow, the editor over there at the social web juggernaut I couldn’t let the chance to pick through a Mashabler’s brain.
Mashable got its start being more based around the social networks out there, and since then has spun off into covering anything that is tech-worthy or Web 2.0ish related. Why the change what I guess you could consider a bigger tent?
Adam: I can’t really speak to our editorial policy pre-early 2007 or so when I joined up with Mashable, but I have to imagine the shift was due to the fact that there is just simply so much more going on in the space than social networking now.
First you had the tools that plugged into social networks – widgets and things of that nature – from companies like Slide, RockYou, etc. This was one of the initial trends that Mashable picked up on. Then, there were applications that integrated on a deeper level with social networks – starting with Facebook and its application platform, and now, most of the other big social sites too. Finally, now we see social features being integrated into virtually every type of Web service – from search, to maps, to mobile. So, I do think there is still a little bit of “social” laced into most of our stories, though, perhaps not as singularly focused on social networking sites.
