The most important thing you can do is set yourself apart for the crowd.  You might still do the same thing, however doing it in your own way. For example, there are a lot of different ways you can climb a mountain.  Just because 99.9% of the population wants to use hiking boots and rope doesn’t mean you should toss out your idea of creating the world’s biggest ladder.  Your still climbing that mountain – you just found a way to do it that will draw a little more attention than the rest.

Now, since we all will not be climbing a mountain today – lets bring my example down to size.  Everybody is getting an account on Twitter these days to post about news, their thoughts on life, and more.  Now, truth be told – you need to stay "with the times" and get yourself on Twitter.  You might handle your Twitter account a little differently though, that will bring you more attention.

You could for example:

• Handle the Twitter account in the persona of your company mascot
• Repost positive feedback your company has gotten, to share with the world
• Post fun facts about your genre of business

I could go on and on. As discussing as it might sound – there are several different ways to skin this cat, and it is up to you to find the most creative way.

So remember, don’t be afraid to do things differently.  You are not really taking a different path – you are just finding a new and different way to go through the path, to draw more attention to yourself.

• Blue Satellite – By: Styve Bolduc (preview)
  
• Metal Zone – By: M Musik (preview)
  

Which one do you like more?  Found them both at PremiumBeat.com, which I am really looking forward to seeing how well working with them will be.  Thus far, for the budget podcaster – they seem to have the cheapest deals for royalty free music.

It has a classy look, yet still has that new Web 2.0ish feeling to it. I like it.

+ Download The Dark Theme for WordPress!

What’s Genki? Genki means cheerfulness, vibrancy and vitality in japanese. While the theme has changed a bit since, find out why the name Genki.

+ Download GenkiTheme for Your WordPress Installation!

Have a good looking theme you want the world to know about? Pass the word about it to me and send me your links to mitch@mitchkeeler.com.